Perspectives

A collection of thought pieces, observations and opinions on the evolving retail landscape

Our Perspectives

The articles below are inspired by the projects we work on, the places we go, and the people we meet. We are posting them here to share our ideas and encourage a deeper debate. Please get in touch to continue the conversation.

Our Perspective

The Happiness Circle

When it comes to retail, our mindset has totally changed in the past decade or so. Anywhere in the world you care to mention, people have embraced a new digital and mobile lifestyle, brought about by an accelerated uptake of new technologies. We now expect to be able to shop anytime, anywhere and through a variety of different channels. At Quinine, we believe that understanding how physical retail fits into customers lives will be the key to success for the next few years or more.

The play's the thing Inspired by immersive, interactive theatre.

A site specific theatre experience is immersive, engaging, and gets you physically involved. It was a very powerful experience — one that should be used far more in retail environments.

Talking shop Communicating in your client's language

Having a brilliant idea is only part of the designer’s challenge. A vital and often overlooked aspect of the job is how we communicate that vision to clients, collaborators and...

Design Principles Ceiling is believing -- the 'Cathedral' effect

Successful retail design is about far more than mere look and feel. Environments should have a positive impact on the customers and staff who use the space.

Design Principles The prime of life -- the 'Priming' effect

Priming is an effect based on the activation of ideas, principles and concepts in ones memory.

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Continue the conversation

Get in touch to discuss your thoughts and perspectives on creating meaningful retail experiences

A collection of thought pieces, observations and opinions on the evolving retail landscape

Our Perspectives

Continue the conversation